Privacy Policy – ourtrendst.com

Introduction
Ourtrendst (“we,” “us,” or “our”) values your privacy and is committed to protecting your personal information. This Privacy Policy explains what data we collect, how we use it, when it may be shared, and the rights and choices you have regarding that information.

Information We Collect
We collect information both directly from you and automatically as you use our website.

a. Information you provide directly:

  • Contact details: name, email, phone number, shipping and billing address

  • Account details: username, password, order history

  • Payment information: card or third-party payment tokens (we do not store full card numbers; payments are securely processed by authorized providers)

  • Customer service inquiries and feedback

  • Marketing preferences and consent

b. Information collected automatically:

  • Technical data: IP address, browser type, device identifiers, operating system, referring URLs, visited pages, and timestamps

  • Cookies and tracking technologies: to improve site functionality, analytics, and personalized experiences

  • Usage behavior: products viewed, searches performed, and interactions with the store

How We Use Your Information
We use your personal information to:

  • Process and fulfill orders

  • Manage returns, exchanges, and refunds

  • Provide customer support and communication

  • Enable secure payments and prevent fraud

  • Personalize your shopping experience

  • Send order confirmations, shipping updates, and important notices

  • Analyze performance, optimize marketing, and enhance the site

  • Comply with applicable laws and maintain business integrity

Legal Bases for Processing (Where Applicable)
For users in certain regions (like the EU/EEA), data is processed based on one or more legal bases: performance of a contract, legitimate interests (e.g., fraud prevention, analytics), user consent (e.g., marketing or cookies), and compliance with legal obligations.

Sharing & Disclosure of Personal Information
We may share your data with trusted third parties, including:

  • Service providers: payment processors, shipping carriers, IT and hosting companies, and marketing/email platforms

  • Analytics and advertising partners: to measure traffic and improve campaigns

  • Regulatory authorities: when required by law

  • Business successors: in case of mergers, acquisitions, or restructuring

All third parties are contractually required to handle your data securely and only for authorized purposes.

“Do Not Sell / Share My Personal Information” (California / CCPA)
If you are a California resident, you may opt out of the sale or sharing of your personal data by contacting us at support@ourtrendst.com.

Your Rights
Depending on your jurisdiction, you may have the right to:

  • Access and obtain a copy of your personal information

  • Request correction or deletion of inaccurate data

  • Opt out of marketing communications

  • Request data portability or restriction of processing

  • Object to specific types of processing

  • Withdraw consent where applicable

To exercise your rights, please contact support@ourtrendst.com with enough details to verify your identity.

Cookies & Tracking Technologies
We use cookies, pixels, and similar technologies to improve site performance, remember your preferences, and personalize your experience. Some cookies also help analyze traffic or display relevant ads. You can manage your cookie preferences through your browser or our cookie settings tool.

Third-Party Links & Services
Our website may include links to third-party sites or services (such as social media or analytics tools). We are not responsible for how these entities collect or use your data. Please review their privacy policies before interacting with them.

Data Security & Retention
We implement technical, administrative, and physical safeguards to protect your personal data. While no system is completely secure, we comply with applicable laws in the event of a data breach and retain data only as long as necessary to meet legal or business requirements.

Children’s Privacy (COPPA)
Our website and services are not directed toward children under 13, and we do not knowingly collect data from them. If discovered, such data will be deleted immediately.

International Data Transfers
If you access ourtrendst.com from outside the United States, your information may be transferred and processed in the U.S. or other jurisdictions. We ensure appropriate safeguards are in place for these transfers.

Changes to This Privacy Policy
We may update this Privacy Policy periodically. Updated versions will be posted on this page with a new effective date. Continued use of our website constitutes acceptance of the revised policy.

Contact Us
For questions or concerns about this Privacy Policy or your personal data, contact us:

📧 Email: support@ourtrendst.com
🏠 Address: 209 Buttke Ln, Mazomanie, Wisconsin 53560, United States

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Address: 1234 Fashion Street, Suite 567,
New York, NY 10001

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